![]() Wikipedia claims the card debuted in 1991, while Snopes says it was 1999. ![]() Our first goal was to clear up exactly what year the Black Card came out. However, we were curious to know just how accurate it is, especially since there are a few facts that might not quite jibe with this tale. Now - don't get us wrong - it's a great story. It doesn't exist.' He said, 'But you know what? It's not a bad idea.' And so they developed it, and they gave me the first one." I go, 'Is there a Black Card?' He says, 'It's just a rumor. The Sultan of Brunei has one, the president of American Express has one, and I thought you would have the third one.' Next morning I call the president of American Express. Here's exactly how Seinfeld claims that the Black Card came to be (minus a couple of "oohs" and "aahs" from Mulaney's end): "I was waiting for to move some cameras, and the crew guy comes up me, he says, 'You got the Black Card?' And I go 'No, what's the Black Card?' He says, 'There's only three in the world. The story comes from the era in which Seinfeld was the main spokesperson for Amex - in fact, the anecdote starts on the set of an Amex ad. In any case, Seinfeld explained the story on his show after proudly whipping out the anodized titanium card to pay for a rug for his guest Mulaney. ![]() So you can imagine how much street cred Seinfeld is implying by saying he's basically the reason the card was invented, especially because sources contradict each other on the topic of the Black Card's conception. ![]()
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